Google's latest attempt at a social network is called Shoelace

Google's latest attempt at a social network is called Shoelace and it wants to connect more people in real life.

After shutting down Google+ in April, Google is making another go at a social network. 

Named Shoelace, the app aims to be a hyperlocal social network for people looking to connect with others (in real life) at events and nearby activities. On its website, the team says, "the whole premise of Shoelace is to tie people together based on their interests — like two laces on a shoe." 

These events — fittingly referred to as "loops" within the app — might include things like playing ping pong at a local bar or watching comedy at an open mic night. The idea seems somewhat like Meetup— get people together who share in common interests and maybe walk away with a new friend, or two.

In fact, on its site, the Shoelace team says the app is great for people who have recently moved to a new city or for those looking to meet people who live nearby, which also makes it seem a little bit like local social networks like Nextdoor…..

You can read the full article here : https://tinyurl.com/y2p7v7sl Source : Nick Bastone For Businessinsider.com

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